Logos

This Illuminus logo lockup is our primary logo and should be used in most cases across brand elements. The logo lockup includes a graphic emblem using the “I” in Illuminus. The size ratios and spacing between the type and illustration elements should never change.

All variations of the Illuminus logo have been provided.

Logo Clear Zone

Clear space around the logo ensures maximum visibility and impact.

For all variations of the logo, maintain a minimum distance around the perimeter that is equivalent to or greater than the height of the letters.

Secondary Marks

The Illuminus has logo variations for flexible applications across digital and print platforms. These must be presented in the 1 color versions with background colors. The Illuminus submarks are highly versatile, simplistic and perfect for small areas that need brand representation.

• Social media profile pic
• Social media posts
• Web or video applications
• Smaller printed collateral (Business cards, stickers, apparel)

Logo Variations

This mark should only be used in shortened vertical spaces to allow maximum impact. Like submarks, it can show up in full color or with the brand colors.

Minimum Size

To ensure that the logo is always legible and accurately reproduced, follow this recommended minimum size.

Color Variations

Individual logo files have been provided in two formats. Illustrator AI files are vector CMYK and should be used for print projects. Transparent PNGs are RGB and should be used for digital projects.